Digital Experiences

Experience Cloud & Web Design

Branded portals, customer communities, partner sites, and standalone corporate websites — built with your brand first and Salesforce at the core.

Our Approach

Brand First. Salesforce Second.

Most Salesforce Experience Cloud sites look like Salesforce Experience Cloud sites. You can tell immediately — generic templates, default styling, layouts that prioritize configuration convenience over user experience. We don't build those.

We start with your brand: your colors, your typography, your tone, your design language. Then we build an Experience Cloud site or standalone website that reflects it — using custom Lightning Web Components, tailored CSS, and UX design that comes before configuration, not after.

Whether you need a customer self-service portal connected to your Salesforce org, a partner portal for your channel, or a standalone corporate website that captures leads into Salesforce, we design and build the full experience.

What We Build

Portals, Communities & Websites

From authenticated Salesforce-connected portals to public-facing marketing sites.

Customer Portals

Self-service portals where customers can manage their account, view cases, access knowledge, and interact with your team — all branded to match your company.

Partner & Dealer Portals

Give your channel partners, resellers, or dealers a dedicated space to manage leads, access resources, submit deals, and stay connected with your org.

Employee Communities

Internal-facing Experience Cloud sites for HR, IT, or operations — centralizing resources, requests, and announcements for your workforce.

Help Centers & Knowledge Sites

Customer-facing support sites built on Salesforce Knowledge, surfacing articles, FAQs, and case deflection tools to reduce inbound support volume.

Corporate Websites

Standalone branded websites for corporate messaging, product marketing, or campaign landing pages — built with modern frameworks and deployed for performance.

Campaign & Landing Pages

High-converting marketing pages tied to your Salesforce org for lead capture, event registration, and campaign tracking with full CRM visibility.

How We Work

Design-Led, Then Built

You see the design before we write a line of code.

01

Brand Discovery

We start with your brand — colors, typography, tone, and existing design assets. The experience we build should feel like an extension of your brand, not a Salesforce template with your logo on it.

02

UX Design

We design the information architecture, user flows, and page layouts before writing a line of code. You approve the design — then we build it.

03

Build & Integrate

For Experience Cloud sites: we configure the org, build custom Lightning Web Components where needed, and integrate with your Salesforce data model. For standalone sites: we build on modern frameworks and connect to Salesforce via API.

04

Launch & Optimize

We test across devices and browsers, optimize performance, and hand off with documentation. You own the site — we make sure you can manage it.

Which Is Right for You

Experience Cloud vs. Standalone Website

Both have the right use case. Often clients need both.

Salesforce Experience Cloud

The right choice when authenticated users need to interact with live Salesforce data — viewing cases, managing deals, submitting requests, accessing personalized content.

  • Customer self-service portals
  • Partner & dealer portals
  • Employee communities
  • Help centers with case deflection
  • Quote & order management portals
Standalone Website

The right choice for public-facing content — corporate messaging, marketing, lead generation — where Salesforce integration is for capturing data, not displaying it.

  • Corporate & brand websites
  • Product marketing sites
  • Campaign landing pages
  • Event registration sites
  • Lead capture with Salesforce CRM integration
FAQ

Common Questions

What is Salesforce Experience Cloud?

Experience Cloud (formerly Community Cloud) is Salesforce's platform for building branded digital experiences — customer portals, partner portals, help centers, and employee communities — that are directly connected to your Salesforce data. Unlike a standard website, Experience Cloud sites expose real-time Salesforce records to authenticated users: a customer can log in and see their open cases; a partner can view and update their deal registrations. The platform supports custom branding, Lightning Web Components, and full integration with your org's security model.

How long does an Experience Cloud implementation take?

A focused Experience Cloud portal — one audience, defined use cases, standard components — typically takes 6–10 weeks from kickoff to go-live. More complex portals with custom Lightning Web Components, multiple user profiles, or integrations with external systems run 12–20 weeks. Standalone corporate websites are typically 4–8 weeks depending on page count and complexity.

Can you match our existing brand exactly?

Yes. We build to your brand standards — not from Salesforce templates. We implement your color system, typography, icon library, and design language across every component. For Experience Cloud sites we use custom CSS and Lightning Web Components to override default Salesforce styling. For standalone websites we build fully custom, pixel-level implementations. If you have a design system or brand guide, we work from it. If you don't have one, we can build one as part of the engagement.

Do you build websites outside of Salesforce Experience Cloud?

Yes. We build standalone corporate websites, marketing sites, and campaign landing pages using modern web frameworks — including Astro, Next.js, and similar tools — deployed on high-performance hosting like Cloudflare Pages. These sites can be connected to your Salesforce org for lead capture, form submissions, and campaign tracking. The estarei.io website itself was built and deployed by our team using this approach.

What's the difference between Experience Cloud and a standalone website?

Experience Cloud is the right choice when you need authenticated users interacting with Salesforce data — customers viewing their cases, partners managing deals, employees submitting requests. A standalone website is the right choice for public-facing content where Salesforce integration is primarily for lead capture, not real-time data access. Many clients use both: a public marketing website that feeds leads into Salesforce, plus an Experience Cloud portal for existing customers or partners.

Let's Build Something That Looks Like Your Brand

Tell us what you're trying to build. We'll tell you the right approach and what it takes to get there.